Production of an academic-style interview podcast that sought to contrast theoretical information with a real-life case study, such as that of entrepreneur Milvia Santos.
"From Latin America to Canada: How to Promote Your Startup in a Multicultural Context" is an infographic that explains key strategies for positioning and promoting a Latin American startup in the Canadian market. It offers recommendations on cultural adaptation, intercultural communication, branding, networking, and inclusive marketing, highlighting how to connect with diverse audiences and build trust in a multicultural environment like Canada. It also highlights the importa